Xbox also delivers great value, great games with new holiday offer that appeals to all.

TOKYO, Oct 09, 2008 /PRNewswire-FirstCall via COMTEX News Network/ -- Get ready. The evolution is
coming. Microsoft Corp. today announced at the Tokyo Game Show 2008 that the
New Xbox Experience, a transformation in home entertainment, will launch on
Wednesday, Nov. 19. On that day, millions of Xbox 360 owners worldwide will
experience a completely new Xbox 360 that is fun, social and simple to use --
and puts more entertainment at their fingertips than any other device
connected to the TV.

(Logo: http://www.newscom.com/cgi-bin/prnh/20000822/MSFTLOGO)

Not one of the millions who already have the Xbox 360 at the heart of the
family room? No problem. Microsoft also announced that beginning this month,
buy any Xbox 360 video game and entertainment system, and games are free.

It is now easier than ever to get the most affordable next-generation
console and some of the season's best and broadest games. For an estimated
retail price (ERP) of $199.99 ERP (U.S.), the Xbox 360 Arcade holiday offer
comes with six games, including "Sega Superstars Tennis" and five Xbox LIVE
Arcade games. In addition, the Xbox 360 console ($299.99 ERP) and Xbox 360
Elite ($399.99 ERP) holiday offers pair the consoles and the promise of the
New Xbox Experience with two amazing games: "LEGO Indiana Jones: The Original
Adventures" and "Kung Fu Panda(TM)" -- at no added cost.

"Our industry is defining the future of entertainment," said John
Schappert, corporate vice president of Interactive Entertainment, LIVE,
Software and Studios, while at the Tokyo Game Show 2008. "When the New Xbox
Experience launches in just six weeks, we will be inviting the whole world to
play. We will also have the games that everyone will want, including all-new
social experiences like 'Lips,' 'Scene It? Box Office Smash,' and 'You're In
the Movies,' all launching this holiday, all exclusively on Xbox 360."

With the launch of the New Xbox Experience(1) on Nov. 19, Xbox 360 owners
will enjoy the following:

-- Entertainment without limits. Xbox 360 invites you into a limitless
world where the best games, movies and TV shows live side by side with your
personal pictures and music library, and ready to share your fun anytime with
friends across the globe through Xbox LIVE.

-- Xbox LIVE Party. Xbox 360 allows you to create a virtual party on your
TV with up to seven friends. With LIVE Party, voice chat while you play games,
share photos in real time(2) and entertain friends all over the world.

-- Personality plus. Create a customizable, animated avatar and literally
jump into the world of Xbox LIVE. Your avatar is your game-face throughout the
New Xbox Experience and represents your personality -- whether you are a LIVE
Party host or chatting with a friend. With custom avatars created by the more
than 14 million members worldwide, Xbox LIVE will have as many avatars as
Tokyo has residents.(3)

-- On-demand entertainment. Xbox 360 is home to the best TV and movie
entertainment, including more than 12,000 exclusive films and TV episodes from
Netflix Inc., and a large online library of on-demand high-definition TV shows
and movies from partners such as Constantin, Disney, MGM, NBC Universal Inc.
and Warner Bros. Entertainment Inc.(4)

-- Games for the community, by the community. For the first time in the
history of console gaming, thousands of games developed by the creative
community will be available to the public. The Community Games channel on Xbox
LIVE will include games made by students, hobbyists, and average people all
around the world and will be exclusive to Xbox LIVE.

When the New Xbox Experience launches this fall, it will join the best and
broadest Xbox 360 entertainment lineup of games ever. Whatever your passion,
Xbox 360 has games for you. Only on Xbox 360 can you unleash your inner diva
with "Lips," live your favorite movie moments with "You're in the Movies" and
"Scene It? Box Office Smash," and find Xbox LIVE Arcade favorites such as
"Castle Crashers" alongside indie favorites like the smash hit "Braid."

-- Music. Xbox 360 is the preferred stage for the best music games,
including "Lips," "Rock Band 2," "Guitar Hero(R) World Tour" and
"DanceDanceRevolution(R) UNIVERSE3."

-- Family. Xbox 360 gets the whole family playing with titles such as
"Banjo Kazooie: Nuts & Bolts," "Dig Dug Stylish Edition," "PacLand" and "Viva
PiAata: Trouble in Paradise."

-- Sports. Xbox 360 remains the best place to play sports titles,
including leading franchises such as "Madden NFL," "Tiger Woods PGA TOUR,"
"NBA LIVE," "NHL 2K" and more.

-- Blockbusters. "FINAL FANTASY(R) XIII" will be available on Xbox 360 at
launch in North America and Europe. And Xbox 360 is the only place gamers can
play the year's biggest games, such as "Gears of War 2," and "Fable II."

About Xbox 360

Xbox 360 is a premier video game and entertainment system. It is home to
the best and broadest games and provides more entertainment than any other
device connected to the TV. The digital center of the living room, Xbox 360
blends unbeatable content, including personal pictures and music, with a
unified online social network to create a limitless entertainment experience
that can be shared at home or across the globe. More information can be found
online at http://www.xbox.com/xbox360.

About Xbox LIVE

Xbox LIVE connects more than 12 million members across 26 countries to
each other and the entertainment they love. Home of more content from one
remote than can be found from any device connected to the television, Xbox
LIVE is also a unified online social network bringing friends together, no
matter where they are - in the living room or across the world. More
information can be found online at http://www.xbox.com/en-us/live.

About Microsoft

Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in
software, services and solutions that help people and businesses realize their
full potential.

    (1) Hard drive is recommended for Xbox LIVE, and is required for some
        features. See http://xbox.com/live.
    (2) Photo sharing requires Xbox LIVE Gold membership.
    (3) Customizing avatars requires a 256 MB memory unit or greater.
    (4) Netflix requires Xbox LIVE Gold membership and Netflix unlimited
        subscription, sold separately.

SOURCE Microsoft Corp.

http://www.microsoft.com/

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